3 Comments
Jun 4Liked by Maarten Dalmijn

"Unless we shift the conversation from coordination to collaboration" is a magic statement. Collaboration is really the golden rule to make companies grow

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“…they want a quarter-inch-hole.” Actually, they want to have a hook in the wall. No, wait, they want to hang a picture on the hook. Or, better, they want to remember a special moment. And it all started with a drill.

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Thanks for this insightful article, it well reflects in general how we human's operate stopping short of explaining on need basis even though deeper inside that is precisely what we are looking for. The observation on being collaborative on top of coordination is the key behavioral change we need to become more aware off to understand and articulate the need. Thank you very much Maarten for sharing your wisdom and enhance our way of thinking providing meaningful service for our stakeholders.

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